Rushali Attal
Bata promotional campaign
Bata designs shoes that are suitable for the Indian feet and climate conditions, which is what makes them popular. Every Indian's go to casual footwear is Bata. We Indians think of Bata as ours even though technically its a Swedish company. We have an attachment to the brand.
UNITE WITH BATA
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Everyone in India wears Bata, no matter what their background is. The idea is to bridge the gap between generations, genders, casts and anybody and everybody through this campaign. That even though people might have different stories, Bata still remains the same and its there for you.
#ApnaBataSabkaBata
Campaign Ad
Video Credits
Creative Direction: Advika Prabhu, Khushi Sancheti, Krisha Chitalia, Rushali Attal
Scripting: Advika Prabhu, Khushi Sancheti, Krisha Chitalia, Rushali Attal
Videography: Khushi Sancheti, Krisha Chitalia, Rushali Attal, Sakshi Upare
Editing: Aryan Abhishek
Voiceover: Rushali Attal